Boscov’s Seamless Expansion Powered by Logicbroker’s Cutting-Edge Technology


Boscov’s is known as the largest family-owned department store chain in the Northeastern United States. In an effort to develop more agile and efficient eCommerce operations, Boscov’s recently modernized their infrastructure with the help of Logicbroker, a member of the Retail Cloud Alliance (RCA). This transformation showcases the power of innovative technology and underscores the significance of strong partnerships in driving business growth.

Established in 1918, Boscov’s worked internally to develop their online shop and offer their goods to customers beyond their 50 department stores. After a few years with a previous drop ship provider, Boscov’s executive team sought a scalable solution offering a comprehensive eCommerce platform and the flexibility needed for expansion. With a strict deadline of eight weeks, Boscov’s required a partner capable of delivering swiftly and effectively.

Their extensive search led them to Logicbroker, whose consistent and straightforward approach stood out amidst cumbersome and confusing negotiations with other providers. “Logicbroker is so consistent from start to finish. Everything is included in the negotiated price. Everything is just so easy,” stated Jennifer Redcay, Supplier Direct Fulfillment at Boscov’s.

Logicbroker, a leader in eCommerce solutions, stepped in to meet this challenge. Logicbroker’s cloud-based API platform offered the perfect blend of speed, reliability, and comprehensive functionality.  Without disruptions or data loss, Boscov’s migrated to the new platform in just six weeks, far exceeding expectations. This rapid deployment enabled Boscov’s to maintain operational continuity while integrating a powerful new system.

Jennifer Redcay, Supplier Direct Fulfillment at Boscov’s, lauded Logicbroker’s approach: “Logicbroker’s technology has modernized and streamlined this process, connecting us to our suppliers faster than ever and with a lower cost of ownership. We have better vendor management capabilities now, and with complete visibility of our digital supply chain, we are positioned for great scalable growth.” ​

An improved dropship platform

Boscov has already seen numerous benefits:

  • Inventory Transparency: Real-time visibility into stock levels ensures that Boscov’s can manage its inventory more effectively, reducing stockouts and overstock situations.

  • Cost Savings: By eliminating the need for a Value-Added Network (VAN) provider, Boscov saves thousands of dollars monthly.

  • Reduced IT Load: Logicbroker’s technology minimized the IT resources required to manage the drop ship program, freeing up Boscov’s team to focus on strategic initiatives.

  • Automated Vendor Onboarding: Over 70% of Boscov’s 250 vendors were onboarded seamlessly, with ongoing support ensuring complete integration.

  • Improved Vendor Relationships: The streamlined process has enabled Boscov’s to expand its vendor base efficiently, ensuring that only the most engaged and high-performing vendors are part of their ecosystem.

This technological upgrade has allowed Boscov’s to focus on what they do best—offering a diverse range of products and maintaining their reputation as “the store around the corner.” The enhanced drop shipping platform supports a wide array of products, from children’s uniforms to anniversary gifts, catering to a broad customer base.

Collaboration-driven growth

The success of this partnership exemplifies the value of RCA’s network, where industry leaders like Logicbroker provide cutting-edge solutions to retail challenges. This collaboration enhances operational efficiency and drives strategic growth, enabling retailers to stay ahead in a competitive market.

About Boscov’s

Boscov's is a family-owned retail chain renowned for offering a wide range of products, including apparel, home goods, and electronics at competitive prices. Headquartered in Reading, Pennsylvania, Boscov's operates a network of department stores across the Mid-Atlantic region. The company is known for its commitment to customer service, providing a personalized shopping experience, and supporting local communities through various charitable initiatives.

About Logicbroker

Founded in 2012, Logicbroker connects retailers, marketplaces, suppliers, and logistics providers through its cloud-based platform, enabling them to create a seamless digital commerce experience. With a wide range of services, including drop ship and marketplace automation, Logicbroker helps businesses to achieve smooth eCommerce operations, reduce costs, and scale efficiently, helping businesses to achieve success in the eCommerce industry.


For more information about this partnership visit Logicbroker.



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