Retail Therapy: Patagonia
Join us in the latest episode of Retail Therapy, where we go behind the scenes of Patagonia’s revolutionary approach to sustainable retail and fashion. Hosted by Andrew Smith and joined by a panel of retail experts – Hitha Herzog, Guy Courtin, and Brandon Rael, this episode, recorded live at NRF 2024, delves deep into the ethos and impact of Patagonia.
From personal experiences with the brand to analyzing the company’s unique value system that blends quality, integrity, environmentalism, and justice, our panel offers insightful perspectives on Patagonia’s successful strategies and its role as a leader in sustainability. We also explore the brand’s culture of sustainability and how its unconventional approach has resonated with consumers and influenced industry standards. Plus, don’t miss our panel’s advice for retailers looking to learn from Patagonia’s model.
Special thanks to Adobe, Icertis, and Sunrise Technologies for sponsoring this episode of Retail Therapy!