Data Drivers Episode 1

Today’s retailers are under immense pressure to not only keep up with their competition but also to grow year-over-year.

With sales declining, competition from online stores on the rise, and consumer preferences changing rapidly, it’s no wonder that many traditional retailers are feeling the heat.

In this series we will examine how retailers are winning by developing an informed relationship with their customers, better understanding what their customers want, and using data and analytics to deliver increased sales.